News & Posts

How Important Is Location When It Comes to Business Success?
Friday, July 21, 2023 by Haines City

Running a business is hard. Besides finding the best available commercial property, you have to hire employees, get the necessary materials or equipment, and set your prices, among other things. It's something that requires a lot of time and energy. Even that's not going to dictate whether you succeed or fail. There are other things that contribute, too.

There are options for existing businesses. According to Urban, they can get support from non-profits and economic development organizations. These two entities can also encourage entrepreneurship, recruit new businesses and coordinate the economic development activities of their local governments. That being said, location can play a huge part in the success of a business.

 

You Want to Be Visible

Visibility is important. You want to have a lot of foot traffic and one way to do that is for people to see your business from afar. Then, their interest will possibly be piqued and then they will come to explore. You will then have to make it worth it for them. But it starts with being visible.

 

You Want To Be Accessible

Location is one thing. Accessibility is another. You want to have a business where people can reach you, whether it's via public transportation, walking, or driving. If there's a lack of options for all three, then your business will suffer. It's important that when you're looking at available commercial property you take that into consideration. Otherwise, you could be setting yourself up for failure.

 

You Want to Be in a Safe Location

You want your business to be in an area where your customers will feel safe. If people are afraid of your neighborhood, then you might want to reconsider signing that lease. Yes, you might want to give back to your area, but it's going to be hard unless you're able to get that help from non-profits that can help you and other businesses clean up that area.

As you see, there are a lot of elements that go into running a successful business. If you do secure a desirable location, then you're going to have to do everything possible to get repeat customers. After all, you can lead them to your business, but they have to want to shop.

The Haines City EDC provides existing and new businesses with resources and services to succeed. Are you looking for the best available commercial property that would suit your needs? Contact us today!


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